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A penalty from Google means your search engine rank will be affected.  Stay on Googles great side with useful and engaging articles.  Its content related to your business.  You may attract an audience but not the ideal audience to your website Should you write a post on something that doesnt pertain to your industry. Publish Unique Content Some business owners fall prey to having niche marketing company or a service to write and article content on their own blog.  While thats perfectly okay, do your research to guarantee the content you are getting isn't also printed on another site.  A simple way to test this is to conduct a search of this very first paragraph of any content that you buy from business or a writer. Check out this informative article about how best to compose original content, if you arent able to outsource your blog articles.    Write Regularly A situation that is common seen with company blogging is that business owners start then stop after a brief period of time and writing.  Keep an editorial calendar and stick to a schedule for blogging. Its important to recognize that there's basically no limit to the quantity of blogging you're doing, although you should strive to blog as a minimum.  A site that hasnt may lead individuals that encounter it to believe the business is inactive as well. If you write about something specific enough on your blog, you can become the thought leader in your industry.  Not every article has to be award-worthy, while thought leadership is vital.  Here are 130 ideas business blog topics that you may use all year long.    Split the Text nobody likes to read a giant block of text.

 

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Title your article if your post is a listing of tips or must-dos.  Stumbling upon a blog article with 7 business blogging best practices presented in a numbered list is much more attractive to readers than a very long post with seemingly no business.  Readers may intimidate . Speed bounces by breaking posts up into readily digestible pieces of information.    By including pictures in 15, use Images text to break up is.  Graphics and images are attractive and keep readers interested.  Returning to the example in the first point, if youre writing a article and youre using keywords that are targeted for this include pictures of the award in the article!  Post pictures of the award ceremony or even a party to celebrate the winners. Use a stock photo instead of not including any picture at all In case you dont have any images to add.  Keep in mind that properly tagging your images can help to boost the SEO of the post to which they belong.  Google cannot read images, but it can read the alt text (text option ). Images have the capacity to rank on Google.     Establish expectations Dont expect blog success instantly.  Results will take some time.  Business blogs can help convert more traffic into leads almost instantly since they allow a business owner to display their knowledge and experience in the industry. This doesnt mean, however, that blogging right or working for you.  Blogging that is Constant will pay off over time. Follow these practices for your businesss site and you should see results!  For more help getting started with business blogging, download our free guide below: This post was published and updated.

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You know that writing blog articles that are good is only half the struggle, if you use blogging to market your business.  Understanding when to post them can make all of the difference in whether your blogs get and how to title them, share them commented , read and sharedor ignored.  The Colossal Content advertising Report recently analyzed 1.16 million posts from 4,618 blogs by publishers including content marketers, people and media companies. When Should You Post In case youre posting on weekdays, for example 87 percent of the blog posts in the study, you may want to rethink your strategy.  Blogs posted on weekends actually got more shares on average.  Saturdays were the very best day for sharing: Even though only 6.3% of posts in the analysis were printed on Saturdays, these posts got 18 percent of all social shares. To 6 p.m. Eastern time), many involvement with and societal sharing of articles occurred after hoursfrom 9 p.m. to midnight Eastern, with a big spike in 10 to 11 p.m. Takeaway: Try scheduling some articles for sharing or weekends posts on social websites later at night rather than during business hours. Social sharing declined, once post titles went beyond 60 characters, however.  Should you ask a question on your blog post names Survey says Yeswhile 95 percent of blog post names didnt include those that did received almost twice as many shares that are social as the typical, a question mark.  Keep in mind that posts with two or more question marks had the smallest quantity of shares. Takeaway: If you title blog articles, start looking for a middle ground.  Dont go overboard, although curiosity is sparked by questions.  By using exclamation points and capitalize like a tween girl.  

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Want more information to market your business Register for your Web.com Small Business Forum Online.  Being a member of the Small Business Forum enables you to ask questions comment on our posts, get to know small business owners and receive exceptional offers from our partners. Word Press is a CMS capable of building about any kind of Website and has existed for a while you'd want.  With that being said, Word Press started as a platform for blogging.  You can see many of its influences exist, although a tremendous amount has increased since its inception. Theyre only a part of the Word Press site as complete while modern Word Press sites often contain sites.  Blogs are additional on so often they are almost regarded as an afterthought when it comes time to put them in.  We need to caution folks about slapping them hastily or using sites improperly while we recommend a blog for most sites. Below, we examine tips and some blogging standards to make sure your Word Press blog is a source which people actually want to read.  Readability Determines Retention If you look at a post, you can instantly tell if youre likely to read the article according to its ease of studying. We typically dont if that stay on those pages for more than a couple paragraphs unless that content is absolutely amazing!  When putting together your blog, its critical to make sure your audience isnt fighting your layout to read the article.  Below are strategies to maintain your blog legibility Use bigger fonts.